A recent study by the Outdoor Industry Association showed that 51% of outdoor consumers were women. And these consumers are clearly not just shopping for their significant others. In our work with outdoor retailers we have found that sales of women's clothing have outpaced overall sales in recent years.
Read MorePragma Consulting is delighted to be exhibiting at Revo in Manchester this year. This is the first major event since merging with FSP Retail Business Consultants.
Read MorePragma's research has revealed that a large proportion of customers in the outdoor market are not active outdoor participants.
Read MoreOutdoor footwear is thriving.
The European Outdoor Group recently reported a rise of 6.7% in 2017 outdoor product sales with the apparel, backpack and accessory categories all contributing healthily. But undoubtedly, footwear was the runaway performer, climbing 13.4% to a retail value of €3.7bn.
We analyse retailer accounts to understand their financial health and sustainability.
Read MorePragma compldte Ride London.
Read MoreThe strong appeal of outdoor activities among millennials is creating significant opportunities for retailers and brands.
We are delighted to announce that to accommodate Pragma’s growth and our integration with FSP we have re-located to new offices in the heart of Soho, as of today, Monday 30th July.
Read MoreThe introduction of new long-range aircraft has enabled low-cost airlines to offer long-haul travel at budget prices, with transatlantic one-way fares now as low as £70.
According to HospitalityNet, luxury travel trips have grown by 18% since 2014, which is nearly twice as much as international travel trips in general, which grew by about 9% in the same period.
We are delighted to announce that Pragma has been awarded “Best Consumer Market Strategy Consulting Firm 2018” in Acquisition International’s 2018 Global Excellence Awards.
Read MoreThe internet disrupted the travel industry beyond all recognition, by allowing us to book our own flights and hotels online. But Blockchain's ability to decentralise service, remove middlemen to lower costs, speed up transactions and add transparency, means even more disruption is to come.
The Pragma team is delighted to announce that we supported leading UK mid-market private equity house Inflexion in its acquisition of a minority stake in Mountain Warehouse.
Read MoreTour operators are expanding their offering away from traditional package holidays to appeal to a more diverse group of holidaymakers - a tactic that is already showing success.
We analyse retailer accounts to understand their financial health and sustainability.
Read MoreIn Pragma’s latest white paper we interview two leading industry experts: Anna Scholz, founder of her own successful global designer plus size fashion label, and ASOS Design Director, Vanessa Spence. We also examine the market metrics defining this space and highlight a selection of retail ‘ones-to-watch’ who are bringing an exciting new spin to this sector.
Read MoreWhile it is easy to point the finger of blame towards inefficient occupiers, greedy landlords or opportunistic accountants, to do so focusses on the symptoms rather than the cause.
Read MoreThe cruise industry is now the fastest growing sector in the leisure travel market.
Read MorePragma fundraising for Back Up at RideLondon
Read More“Difficult trading conditions” is synonymous with most retail-led news stories right now.
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