Christmas Sales

 

Pragma will issue a regular update to the Christmas Sales Report throughout January, with all the information on how retailers fared this Christmas; for now the results which are currently available are below.

Like-for-Like Averages by Group

Individual Merchandise Groups will be detailed in future editions of this report.

LfL average by merch category.jpg

All Retailers

Many retailers are yet to report on their trading over the festive period.

Future editions of the Pragma Christmas Sales Report will break down the retailers into their Merchandise Groups; for now, data is only shown in the graph below.

Many retailers are yet to report on their trading over the festive period.  Future editions of the Pragma Christmas Sales Report will break down the retailers into their Merchandise Groups; for now, data is only shown in the All Retailers graph.
  • The November RNI index for All Retailers, at 101, has increased by 4.

  • Leisure, at 114, has increased by 21.

  • Clothing & Footwear, at 92, has decreased by 1.

  • Household, at 100, has increased by 5.

  • Personal, at 94, has increased by 7.

  • Grocery, at 105, has increased by 2.

  • Food & Beverage, at 102, has increased by 10.

    Pragma on average reviews over 350 unique items of retailer news. Each article is scored according to sentiment. RNI is the sum of these scores indexed against 2005 and averaged over a three month period. The RNI time series for all retailers starts from May 2002.

Christmas Casualties

Christmas administrations.jpg

Pragma records Christmas casualties as those who fall during the key period of 22 December to end of January. So far, this Christmas has seen HMV and Greenwoods hit the buffers.

The number of retailers recorded on SnapShop entering administration across the whole of each of the past 10 years is:

·         2018 – 33
·         2017 – 18
·         2016 – 13
·         2015 – 4
·         2014 – 9
·         2013 – 43
·         2012 – 44
·         2011 – 57
·         2010 – 42
·         2009 - 93

Future Editions & Methodology

The Pragma Christmas Sales Report will be updated throughout January. Future editions will include graphical representation under the following headings:

·         3 year comparison

·         Merchandise Groups:

  • Department Stores

  • Personal Goods

  • Clothing & Footwear

  • Household Goods

  • Leisure Goods

  • Grocery

  • Food & Beverage

  • Online Sales

Pragma Christmas Sales Reporting Methodology

  • Pragma seeks to gain an accurate review of the Christmas period; hence the period end date must be at least Christmas Eve and no later than the end of January; the period must be 13 weeks or less

  • Sales are quoted by the retailers with Total Sales invariably including Online, unless for a specific division, and Like-for-Like being for comparable stores

  • Online Sales, where quoted as a separate figure, are always shown as Total changes

  • Graphs are ranked in order, highest to lowest, first by Like-for-Like change, then by Total change

Pragma has gone to its best efforts to ensure this data is correct, but the author reserves the right not to be responsible for the accuracy of the information provided.

Pragma clients with access to SnapShop can find out about all retailers mentioned by logging on at www.snap-shop.co.uk

Otherwise, contact us to find out what we know about retailers and how we can help you.