Global Consumer Report 2019


The 2019 Global Consumer Report created by Pragma and The Ebeltoft Group studies consumers in select markets to uncover their behaviors and attitudes and shares the insights across the world. This report links the four key trends to the innovation cases in Global Retail Trends & Innovations 2019.

Our retail experts from around the world joined forces to share insights from their local markets that inspire ideas to innovate and future-proof businesses. We reviewed more than 140 innovative examples from 20 countries, revealing the four key trends of what’s to come in retail. This year’s trends are: Omniexperience, Smart Shopping, Engagement, and Activism.

We hope you find our latest white paper an enjoyable and informative read.